Street art Shoreditch, Shoreditch Street Art Tours, London Street Art, London street Art Tours, London mural festival, LMF20, INSA, Gifiti, Gif-iti, animation

INSA Animated Mural For London Mural Festival

Spraying walls was the name of the game throughout September for the London Mural Festival. Shoreditch Street Art Tours is going to bring you coverage of the highlights soon but first off, here is one of the absolute standouts, an animated wall by INSA.

Old school graff writer INSA has been creating “Gif-iti” walls on the Shoreditch streets since 2011.  The one which probably brought greatest recognition was cops perpetually chasing eachother in the Cycle of Endless Futility, a tour favourite from its creatiom in 2014 to its sad loss to mural adverts in 2018.

Street art Shoreditch, Shoreditch Street Art Tours, London Street Art, London street Art Tours, London mural festival, LMF20, INSA, Gifiti, Gif-iti, animation

The Cycle Of Futility, Redchurch St 2014

INSA’s contribution to London Mural Festival #LMF20 consists of 8 strips each with an animation frame, the images segue along the wall.  As a static painting this could almost be a contemporary stained glass window.

It comes alive with INSA’s Gif-iti viewer, you can download that HERE, or go to the App store on your Phone, search “INSA’s Gif-iti Viewer”.  Don’t worry this app is legit, not spam!   Point the viewer at the image above on another device and Bob’s your uncle, the image comes to life!

Street art Shoreditch, Shoreditch Street Art Tours, London Street Art, London street Art Tours, London mural festival, LMF20, INSA, Gifiti, Gif-iti, animation

INSA, London Mural Festival 2020

If you can’t recreate the effect, check out this recording made using the Gifiti Viewer in front of the wall.

The critical question with any piece of street art is what are we looking at, what does it mean?  What I am seeing is someone throwing something, the action looks reminiscent of a protester hurling a Molotov.  Could that tousled blonde mop be anyone other current UK Prime Minister Boris Johnson?   What is being thrown is something of a mash up between the stripes in a piece of toothpaste and…the old Tory party logo.  At time of writing the Tory party is having its annual conference – online.  There’s a Boris Riot going on.

You may see something different and INSA’s concept may be different from all our theories, that’s art.

Street art Shoreditch, Shoreditch Street Art Tours, London Street Art, London street Art Tours, London mural festival, LMF20, INSA, Gifiti, Gif-iti, animation virtual street art tour,

Tory Party Logo

You can also recreate The Cycle Of Futility experience pointing your viewer at the image above.

London Mural Festival turned out to be quite epic, stay tuned for further coverage in the near future on the Shoreditch Street Art Tours blog.

Links:

INSA website

INSA Gif-iti website

photos and video: Dave Stuart